Personal Trainer Business Development

4. Marketing your personal trainer business : When running your personal trainer business, you must market it properly. Marketing can be a major expense and you should make the most of every penny. Implement the following marketing and sales promotion techniques:

1. Have a small brochure and visiting cards printed. Remember to always highlight your certified logo on all printed material.

2. Mention your full address and telephone number on all printed material and also leave it with all telephonic and personal inquiries.

3. Try to set up a website for yourself. You can start with a free server like if you do not want to invest in independent web space. Set up an official email address for your business.

4. Visit local health clubs and see how they promote their business. Try to spread the message about your business with people you know, right down to the local hair dresser.

5. Promote your business in local newspapers and fitness magazines. You can also run an advertising campaign for your website. Google now has a feature where advertisers can place advertisements to attract customers within a mile or so from their place of business.

6. Ask existing clients, friends and relatives for referrals.

7. While talking to prospective clients, try to put on a professional attitude and dress presentably. Make sure that you have a proper pad and pen ready to explain various features of your program. Keep all the marketing material handy while talking to the client. Give a copy of your brochure to the client at the end of the meeting.

8. If possible place a computer on your table and show the client a few slides related to exercise techniques, or a view of your training program. It will also help to get an accounting software installed in the computer.

You get the test results immediatly and can start your business faster.

Online certifications are as acceptable to employers as offline courses, moreover the certificate does not have the words “online”  mentioned on them.

Personal Trainer resources

Why become a personal trainer
What people are best suited to become a Personal trainer
Ethical responsibilities of a personal trainer
Personal trainer certification
Expertrating Personal Trainer Certification
Personal trainer career prospects
personal trainer salary
Steps to becoming a personal trainer
Personal trainer job profile
Personal trainer insurance
personal trainer software
personal trainer web site promotion
Online personal trainer certification
Personal trainer business development
Personal trainer web site
Find a personal trainer
Personal trainer business
Personal trainer legal concern

Certified Personal Fitness Trainers can Earn upto $150 an Hour !

With the ever increasing awareness about fitness, more and more people are looking towards certified fitness trainers to get in shape. This is your best chance to get yourself certified as a personal trainer from one of the leaders in online skill testing and certification.

The U.S. Department of Labor, Bureau of Labor Statistics say that employment of recreation and fitness workers is expected to grow faster than the average for all occupations through 2012, as an increasing number of people spend more time and money on recreation, fitness, and leisure services.


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